Skills
Job Description
Job Title: Community Liaison (Hospice Sales/Marketing)
Location: Conway, SC (Territory: Horry & Georgetown Counties)
Department: Business Development / Marketing
Employment Type: Full-Time
Bonus: $7,500 Sign-On Bonus
1. Position Summary
Crescent Hospice is seeking a self-driven, compassionate Community Liaison to join our dynamic team serving the Conway, SC area. In this pivotal role, you will serve as the face of Crescent Hospice, championing our mission and promoting our specialized hospice services throughout the Horry and Georgetown Counties.
Your primary focus will be to build meaningful, trust-based relationships with referral sources, physicians, and healthcare partners—helping families access the compassionate, dignified care they deserve. You will act as the main representative in the community, driving census growth by increasing awareness and preference for hospice services, while serving as a knowledgeable, compassionate advocate for our clinical team and the patients we serve.
2. Company Overview
At Crescent Hospice, we take immense pride in being a mission-driven, patient-centered leader in end-of-life care. Guided by our vision to be the most trusted partner in hospice care, we surround our patients and their loved ones with unwavering support, comfort, and compassion.
We believe that true hospice care extends beyond medical needs—it’s about bringing dignity, peace, and human connection to every life we touch. Our team thrives in a collaborative, supportive culture that truly sets us apart. Here, you’ll face rewarding challenges, grow professionally, and end each day knowing your work makes a real difference in your community.
3. Key Responsibilities
Referral Development & Relationship Management
Establish, nurture, and strengthen working relationships with key decision-makers, including physicians, hospital discharge planners, skilled nursing facilities (SNFs), assisted living facilities, and community agencies.
Drive referral growth through regular, intentional visits with referring healthcare professionals to position Crescent Hospice as the provider of choice across the service area.
Generate and maintain new accounts while expanding existing partnerships to support referral volume and census growth targets.
Community Education & Marketing
Promote hospice services through consistent community and facility visits, educating healthcare professionals on the clinical benefits, philosophy, and admissions criteria of hospice care.
Serve as a passionate advocate for our services, reflecting our commitment to compassionate, high-quality end-of-life care in every professional interaction.
Patient & Family Support
Support patients and families during critical moments by leading initial conversations about hospice care with empathy and respect.
Clearly explain our services, philosophy, and the enrollment process, facilitating consent with clarity and compassion.
Guide patients and families through the hospice enrollment process, ensuring they feel supported and informed during difficult times.
Internal Collaboration & Strategy
Collaborate closely with clinical and administrative teams (including intake and medical directors) to ensure a smooth transition of care and strengthen overall service delivery.
Monitor territory performance metrics, analyze referral patterns, and adjust strategies to exceed growth goals.
Maintain accurate records of sales activities, referrals, and territory management in company systems.
4. Qualifications
Education:
Bachelor’s degree in Marketing, Business, Healthcare Administration, or a related field is preferred.
Additional relevant experience may be substituted for the educational requirement.
Experience:
Skills & Competencies:
5. Compensation & Benefits
Crescent Hospice offers a supportive, growth-oriented environment with a comprehensive benefits package designed to reward your hard work and support your well-being.
Base Salary: $70,000 – $85,000 per year (experience-based; final rate discussed at interview conclusion).
Bonus Structure: Uncapped commission potential + $7,500 Sign-On Bonus.
Health & Wellness: Comprehensive Health, Dental, and Vision Insurance; Wellness & Discount Programs.
Time Off: Generous PTO package (15 days) + 10 Paid Holidays to rest and recharge.
Financial Security: Company matching 401(k); Mileage, Cell Phone, and Gym Membership Reimbursements.
Professional Growth: Career Path Program supporting internal growth and advancement; Tuition Reimbursement & Certification Assistance.
Culture: A collaborative, mission-driven environment where your work makes a tangible difference every day.
6. Application Instructions
If you are passionate about making a difference and skilled at connecting with people, we want to hear from you! Qualified candidates are encouraged to apply directly to this posting.
Crescent Hospice is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
